Direction White | Phase 1

1. About Direction White North Coast

• Direction White is a major coastal project by Arabella Real Estate Development, designed as a fully integrated luxury resort.

• The village is characterized by its white architectural theme, blending with the Mediterranean’s blue water and golden sands, creating a calm and elegant summer atmosphere.

2. About Arabella Group

• Arabella is an experienced and reputable developer in the Egyptian real estate market.

• The company has delivered several successful residential and commercial projects.

• Direction White is one of its flagship North Coast developments, built to match modern lifestyle standards.

3. Location

• Located at KM 192 on the Alexandria–Marsa Matrouh Road in Ras El Hekma Bay, one of the world’s most beautiful beaches.

• Close to key roads and destinations:

  • Fouka Road, El Dabaa Road

  • Sidi Abdel Rahman, Sidi Hanish

  • Regional Ring Road

  • New Alamein City & Airport

• Nearby villages: Gaia, Cali Coast, June Sodic, White Sand, and Mountain View.

4. Area & Masterplan

• Total area: 290 acres, developed over 4 phases.

• 80% of the land is dedicated to green spaces, lagoons, pools, and landscape.

• Units are built on elevated levels from 5–44 meters above sea level ensuring sea views for all.

• Unit types include: chalets, villas, twin houses, penthouses, duplexes, and townhouses.

5. Unit Sizes & Types

• Chalets from 70 m² to 313 m² (1–4 bedrooms).

• Duplexes: 220–236 m² (3–4 bedrooms).

• Twin houses: starting 258 m², gardens up to 543 m².

• Villas: starting 400 m²; Royal villas include nanny & driver rooms.

• All units are fully finished with ACs and kitchen cabinets; villas include private pools.

6. Services & Facilities

• 5-star hotel + beach hotel.

• Large clubhouse areas (2 clubhouses).

• Multiple pools, including women-only indoor pool.

• Crystal lagoons, artificial lakes, and dancing fountains.

• Wide green areas and dedicated kids' zones.

• Sports facilities, gyms, spa, & cycling/ jogging tracks.

• Commercial area with international brands.

• 24/7 security, surveillance cameras, and gated entrances.

• Private parking & garages for up to 1000 cars.

• Eco-friendly solar energy + high-speed internet.

• Paved sandy beach (600 meters).

7. Advantages

• Premium location on Ras El Hekma Bay.

• European-inspired architectural design.

• Mixed-use community with full services.

• High investment value due to rising demand in Ras El Hekma.

• Competitive prices compared to neighboring mega projects.

8. About Arabella – Previous Projects

• The Arc Business District – New Cairo

• Arabella Compound – New Cairo

• Arabella Plaza

• La Frontale Ras Sudr Resort