Safwa Urban Developments (SUD)
Overview
Safwa Urban Development, known as SUD, is a major Egyptian real estate developer, founded in 1996. The company specializes in creating upscale mixed-use, residential, commercial, educational, medical, and leisure communities across multiple governorates— from the Delta to the New Administrative Capital.
SUD holds a land portfolio of about 2 million square meters which is used for its current and upcoming projects.
The company also plans to invest EGP 5 billion in construction works during 2025 to accelerate its developments.
Vision
To provide customers with advanced residential units and an integrated lifestyle rooted in high quality, innovation, and a strong responsibility to deliver value.
Mission
To raise the bar in real estate investment by delivering upscale, secure, and high-comfort communities, where residents enjoy both modern amenities and long-term investment stability.
Iconic Projects
- Capital Heights 1 – New Administrative Capital: A compound on 50 feddans, with around 2,000 residential units, located along the Central Axis overlooking the Nativity of Christ Cathedral.
- Capital Heights 2 – New Administrative Capital: 57 feddans, ~2,450 residential units; includes palatial residences up to ~1,095 sqm.
- SUD Pixel – New Cairo (Fifth Settlement): A commercial & administrative project over ~3,678 sqm, with mixed-use office, commercial, and admin spaces, with basements & multiple floors.
- The Financial Hub – New Administrative Capital: A business-oriented development in the heart of the Financial/Banks District.
- Hai City Compound – Obour City & The Pearl – New Mansoura: New expansions including commercial, residential, and leisure components.
Why SUD
- Large land bank (~2 million sqm) gives capacity to scale multiple projects.
- Strong investment and growth plans: investing EGP 5 billion in construction in 2025; aiming for EGP 7 billion in sales this year.
- Track record of delivery: in 2024 delivered ~1,500 residential units; target ~3,000 units in 2025.
- Broad portfolio: residential, commercial, administrative, and leisure projects.
- Financing mostly self-funded, reflecting financial stability.
Ownership
Chairman: Medhat Shalaby
CEO & Managing Director: Mohamed Shalaby
SUD is an Egyptian joint-stock company.