Alura | Phase 1

1. Overview of Alura North Coast

• Alura North Coast is a new coastal project by Serac Development in Sidi Abdel Rahman.

• It follows the success of Serac’s previous real estate projects across Egypt.

• The project offers modern chalets, strong services, competitive prices, and flexible payment plans.

2. Location

• Located at KM 134–134.5 on the Alexandria–Matrouh Road.

• Lies in the premium Sidi Abdel Rahman area.

• Close to key North Coast destinations:

  • Masaya, Marassi, Hacienda West, Naya Bay, John Sodic, Direction White.

  • Near New Alamein, Fouka Road, Koun Village, and Solare Village.

• Easy access from Alexandria Desert Road and Marsa Matrouh.

3. Design & Masterplan

• Designed in a modern European style by top firms, including Hany Saad and Icon Consultants.

• Total land area reaches 185 acres (in extended details).

• Only 30% of the land is built-up; the rest is green areas, lagoons, and water features.

• Includes spacious pathways, landscaped views, and architectural harmony.

• Buildings include ground floor + 4 floors.

4. Facilities & Services

Alura offers a comprehensive set of amenities:

• Multiple swimming pools for all ages.

• Health club (Gym, Spa, Jacuzzi).

• Restaurants, cafés, and a commercial area.

• Hypermarket and pharmacy.

• Kids area and beach activities.

• Club House equipped at a high standard.

• 24/7 security, cameras, electronic gates.

• Housekeeping, maintenance, and backup generators.

• Golf cars for internal movement.

• Parking garages and firefighting systems.

• Private sandy beach.

• Running, jogging, and cycling tracks.

• Landscapes, lakes, and a crystal lagoon.

5. Unit Types & Areas

Units come in several sizes:

• Studios: 46–72 m²

• 1-bedroom chalets: 73–123 m²

• 2-bedroom chalets: 87–147 m²

• 3-bedroom chalets: 149–161 m²